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    Why I'm Closing My Business (and Everything I've Learned Along the Way)
    Jon D'Alessandro
    • Mar 11, 2021
    • 22 min

    Why I'm Closing My Business (and Everything I've Learned Along the Way)

    30+ Lessons from 5 Years of Entrepreneurship Tuesday, February 23, 2021 marked the fifth birthday of my first business venture as well as...
    44 views
    Malcolm Gladwell's Writing Masterclass - Review + 6 Key Takeaways
    Jon D'Alessandro
    • Oct 7, 2019
    • 5 min

    Malcolm Gladwell's Writing Masterclass - Review + 6 Key Takeaways

    Malcolm Gladwell is a staff writer at The New Yorker and the author of five New York Times bestsellers. He’s an expert in conveying...
    101 views
    Commonsense Direct and Digital Marketing by Drayton Bird: Book Review & Takeaways
    Jon D'Alessandro
    • Aug 19, 2019
    • 4 min

    Commonsense Direct and Digital Marketing by Drayton Bird: Book Review & Takeaways

    Five valuable takeaways from an all-time great copywriter Drayton Bird is a legendary Australian copywriter, ad-man, and one of the...
    91 views
    How to Write Product Descriptions that Excite and Close Prospects
    Jon D'Alessandro
    • Aug 9, 2019
    • 7 min

    How to Write Product Descriptions that Excite and Close Prospects

    Here's a 9-step primer on writing Product Descriptions that really SELL. Whatever you're offering, a great Product Description can draw...
    57 views

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